A palette generated from your clip
GIF supports only 256 colours. We analyse your specific clip and build a 128-colour palette from it, which looks dramatically better than the generic web-safe palette naive converters use.
Turn a short section of a video into a looping GIF you can drop into a doc, a chat or an issue.
Selected: 10.0s · GIF limit: 30 seconds
GIF supports only 256 colours. We analyse your specific clip and build a 128-colour palette from it, which looks dramatically better than the generic web-safe palette naive converters use.
Output runs at 12 fps and a maximum width of 720 px. GIF has no inter-frame compression worth the name, so those two numbers are what keep the file from reaching tens of megabytes.
Preview the video in the browser, set start and end in seconds, and only that range is converted.
GIF was designed in 1987 for small, flat-coloured images. It compresses each frame with LZW and has no real concept of predicting one frame from the next, which is the single biggest reason modern video codecs are hundreds of times more efficient.
Every technique for making a GIF smaller therefore comes down to having fewer frames, fewer pixels or fewer colours. That is exactly the three-way trade-off behind our 12 fps, 720 px, 128-colour defaults.
Use GIF where autoplay of video is unreliable or unavailable: issue trackers, some wikis, email clients, older chat tools.
Everywhere else, an MP4 or WebM loop is smaller, sharper and supports sound. Modern platforms that offer 'GIF' buttons almost always store and serve MP4 behind the scenes.
GIF stores frames with very limited compression and no modern motion prediction. A five-second clip that is 400 KB as an MP4 can easily be 4 MB as a GIF. That is the format, not the converter.
No. The format has no audio track at all. Platforms that appear to show GIFs with sound are actually playing MP4s.
Beyond that the file becomes too large to be useful anywhere a GIF is normally embedded. For longer loops, an MP4 is both smaller and better quality.
128 colours is not many. Footage with smooth gradients — skies, sunsets, subtle lighting — bands noticeably. Screen recordings and graphics with flat colours look almost perfect.
Not on the free tier. 12 fps is the point where motion still reads as smooth while keeping the file manageable.
What people usually do next.
Up to 30 seconds per GIF. GIFs have no sound — that is a format limitation.